So I was just doing some stats analysis, (google analytics) as I usually do. I’m a little obsessive about stats to be honest.

What I usually do is I log into google analytics.

Select one of the many sites/blogs and view stats.

I typically view the overall which is a month worth of data, then select the day and have a look at what keywords brought me what traffic and then I look at the referrers and what they brought, then I select view content and see whare the traffic is going, what they landed on etc.

Then I select top landing pages, both for the day and the month as an overall.

So Usually about once a week I take a good long look and select the year to date, I just change the 2008 to 2007 and see what is going on for the last year.

I’ll tell you what I get out of this and then ask a question of you.

When I look at the top 10 keywords then I go to google and drop the keywords into the search I look for how many first page rankings I get off of the keyword in question.

Now here Is my question for you.

I have a keyword phrase , it’s a 5 word phrase (long tail phrase-more then 3 words) which has a first page and first listing.

The phrase has 177,000 competing pages and my clicks for that term for the year were 204.

Ive always been curious and am aware of what alot of the common knowledge is about first page first listing means, But I have always been curious about the actual click through numbers on page one for each listing.

You know

first list (how many or what percentage of the search volume for the phrase results in clicks)

2nd list

etc etc etc

Then I looked at the description line. It is exactly as It appears on the page description and then asked myself would I click through to it.

Then it dawned on me Am I really selling the click?

Have found this to be the case on your pages and posts, are you selling the click? and what are your thoughts on what should be a good click through rate for the page one ranking and first listing.

Depending on the search volume numbers, is there a good click through rate number?