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How to Find High Demand Low Competition Keywords for Your Blog

Filed Under (Blog keyword research, blog seo) by shaners on 25-06-2008

This isnt a post about finding a niche for your blog, I am going to assume you already have a blog up and running and are looking for some high demand low competition keywords and keyword phrases.

Note: Before you begin, if you’re NOT 100% serious about getting your website to the top of Google, Yahoo, and MSN, don’t read another word. Only read on if you plan to put everything I will be teaching you into action.

If you’re anything like I was when I first began blogging, you’ve probably created a brand new Blog.  And then You did what everyonelse did: submitted it to a few search engines and hoped that people would auto-magically show up at your site and buy whatever it is you were selling. WRONG huh !!!

So typically what happens is this:
A little time passes maybe a few weeks and only a few stray searchers pop into your Blog, you decide to try and “optimize” your website around your main keyword in hopes that you just might rank well in 1 of the millions of search engines. Another couple of weeks go by and still no luck.

At this point you probably give up and decide to either build another website around a different target market or just lose all hope and quit. Well, news flash, as you’ve probably figured out by now, this is not the way to go about doing things.

Let me give you a specific example of what your very first steps MUST be when creating any website… no matter what the subject matter is. And this is something I wish I had of known or had someone show me. One of my first ideas was to do a weight loss blog, my girlfriend was struggling at the time with her weight, (it’s a chick thing I know). So I figured I had a very real insight and could get content via her torment with losing wieght, get her insights and all the rest.

Know what , why don’t we just do that our example, let’s create a weight loss related blog live right here on this blog anyone who wants to participate can. ( I get all the money though, hey its my idea :-P so I get all the moolah)

Before we start creating and collecting content for the website, we need to do a little keyword research. This is VERY important and should not be skipped. To do our keyword research we need to visit a few websites.

The first of which should be:
http://tools.seobook.com/keyword-tools/seobook/index.php?keyword=weight%20loss#results

https://adwords.google.com/select/KeywordToolExternal

They have a very good keyword tool, and best of all it’s free! Once we are there, we can enter the most generic keyword for our website into the keyword selector tool. In our example, our keyword would be “weight loss”. We get  85,100,000 for weight loss searches for the month of June 2006.

Now that’s a lot of demand for weight loss just on the past month of June 2008! But that’s not all. What about the supply for that hungry demand of people looking for weight loss information, pills, programs, etc?

Well, the way to do that, and by the way this is called finding your competition. Go to Google and type the following (without the quote marks “”) “allinanchor:weight loss”.

Now notice on google where is says Results 78,200,000 for allinanchor:weight loss. Now this is what I call, some SERIOUS competition for the weight loss. If you are just starting and want to use this keyword to optimize your website, forget it! Yes, demand is high, but your supply, or competition, is so high that you can’t even consider optimizing your website for that particular keyword.

This is one of those keywords and niches that is very lucrative but might take for ever to rank for. Using the primary keyword phrase weight loss

So whats the answer then? How do I search for high demand but at the same time less competitive keywords? Very simple. I can give you some off hand data but I have to tell you that now a day SEO
(Search Engine Optimization) got even easier with a new tool.

You can take a keyword with a demand of about 500 to 30,000 searches a month using the seo book keyword tool mentioned above.

Yes you could take one which has over 30,000 searches if you have an unusual supply or competition which is lower than the requirement.

Using allinanchor:keyword on Google you expect to have a search result of 15,000 or less in order to say that you are on safe ground to optimize your website and rank higher, faster and easier.

Let’s review this next example, look on wordtracker down to weight loss foods with 99 searches last month, nice demand!, now lets see our supply or competition for this particular keyword using allinanchor:dotties weight loss zone on Google. Now you can see what we get: 58,700 for allinanchor:weight loss foods So what does this mean? You got it! GO FOR IT! 58 thousand is a bit on the competitive side but certainly we could rank high and fast doing proper use of that keyword on your website.

Looking at another term I find interesting is Weight loss spa:

Heres some information for you to consider adding in to your weight loss blog.

Keyword                                  searches

weight loss spa                      162
spa weight loss                        37
istanbul spa weight loss          18
mexico weight loss spa             8
spa and weight loss vacations   8
weight loss spa arizona             8
weight loss fitness spa              7
dance, fitness, spa, weight loss 6
weight loss body wrap spa        5
weight loss spa in san diego     5
weight loss spa farms               5
weight loss spa spain                5

florida weight loss spa michael moore attended     4
weight loss health spa              4
weight loss spa vacation          4
weight loss body wrap spa in maryland     3
weight loss spa colorado            3
weight loss spa                           3
weight loss spa dubai                 3
weight loss spa in tennessee      3
rated spa weight loss program    3
adult weight loss spa, new england     2
are there any weight loss spa in virginia beach area     2
florida weight loss spa                2
loss weight health spa                 2
lotus med spa weight loss           2
spa and weight loss vacations, orlando     2
spa and weight loss vacations, pittsburgh     2
spa belts rollers saunas and whirlpool for weight loss     2
spa wrap for weight loss               2
weight loss health spa for kids     2
weight loss spa camp, tn              2
weight loss spa egypt                   2
weight loss spa greenville ave dallas tx     2
weight loss spa in mumbay          2
weight loss, spa’s                         2
women’s weight loss spa              2
arizona loss spa weight                1
bay area spa treatment for weight loss     1
bay area weight loss spa treatment     1
dance, fitness, spa, weight loss, yoga, wellness     1
duke university weight loss spa     1
fitness weight loss spa     1
loss spa vacations weight     1
loss weight health spa usa     1
new leaf weight loss wellness and day spa     1
new leaf weight loss wellness and day spa winchester     1
quick weight loss spa diets     1
spa diets weight loss plans     1
spa finder, weight loss spa, florida     1
spa resort weight loss san francisco     1
spa weight loss cincinnati     1
weight loss destination spa arizona     1
weight loss destination spa peoria arizona     1
weight loss health spa     1
weight loss holistic destination spa arizona     1
weight loss medic health spa     1
weight loss obesity spa     1
weight loss spa and vermont     1
weight loss spa for adults     1
weight loss spa help with free stay     1
weight loss spa in maryland     1
weight loss spa north carolina     1
weight loss spa’s     1
weight loss spa thailand     1
weight loss spa treatments     1
weight loss spa treatments nashville, tn     1
weight loss spa vacation close to michigan     1
weight loss spa vacation in wyoming     1
wellnees weight loss spa in new jersey     1
women boomers weight loss spa     1

So there you have it. Always do Step 1 and if it is a pass, move to step 2 and if that is a pass, use it, if it doesn’t pass, go back to step 1 and find another keyword with proper demand and move on to step 2 again. Meet those two very important requirements and you will be able to start the right way.

In the next few days I’ll be back with other means and ways of finding High Demand Low Competition Keywords for Your Blog

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Comments on Make Money Blogging:

2 Responses to “How to Find High Demand Low Competition Keywords for Your Blog”


  1. Good one Shane, I bookmarked these tools and will be using them in the future. I like how you laid out the plan of attack.


  2. Great tips and tools Shane, I just book marked them as well.

    I compete in the “weight loss” niche and the competition is very tough. I’ve built my main site almost 18 months ago and the blog this past Sept.

    I have just recently made it to the top spot in google.ca. I can attest that keywords with lower competition are much easier to target.

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